Waitata

Small batch organic farm in Russell, New Zealand.
Industry
Organic Farm / Winery
Services
Branding
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Art Direction
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Photography
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Packaging
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Tucked away in its own secluded beachfront valley, Waitata has got to be one of the hidden gems of the Bay of Islands, New Zealand.

Run by some very passionate folks, Waitata has a holistic approach to farming and their aim is to deliver pure and honest products throughout the seasons. From beautiful free-range eggs to organic veggies, honey, natural cosmetics and limited vintages of truly stunning wines, exclusively available in the famous Duke of Marlborough in Russell.

When creating their visual language, our main challenge was to celebrate the holistic approach while maintaining an exclusive look and feel. We found the solution in traditional inking stamps, brand-marks and handmade flax paper combined with a very modest design elements to communicatie the brands values.

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